What is Furmark®?

Furmark® is the comprehensive global certification and traceability system for natural fur that guarantees animal welfare and environmental standards.

What is Furmark®?

What it Means

Furmark® is the comprehensive global certification and traceability system for natural fur that guarantees animal welfare and environmental standards. 

It  encompasses  a  number  of  individual  certification  programmes.  Each  programme  has a specific,  independently-developed  science-based  protocol or standard.  The  respective programmes  are  then  subject  to  third-party  assessment  and  certified  by  a  recognised certification body.

The  certification  system  itself  also  includes  a  traceability  component  (accessible  to  the consumer)  and  a  quality  mark  (indicating  certification). 

Furmark®  products  are traceable, verified, and guaranteed to have met recognised standards. With Furmark®, stages of the supply chain is subject to certification, third-party assessment, and traceability.

What is Furmark®?

Recognised Standards

We recognise that the public, regulators and those in fashion do not have a clear understanding of the fur trade. The International Fur Federation (IFF) has therefore created a single certification framework for natural fur, as well as introducing new component parts which are subject to certification. This is Furmark®. 

Furmark® reaffirms the status and value of natural sustainable fur; Furmark® reaffirms the collective effort to deliver global, recognised standards.

Mark Oaten
International Fur Federation